Marie Kaufmann
Senior Director of Content Marketing at ADP

Where did your story begin?

I wrote for my college newspaper, cold calling sources and churning out stories to hit news deadlines every day. Little sleep, lots of coffee and camaraderie – I loved it. I learned a lot about phrasing and asking the right questions to frame compelling stories. 

What was a pivotal life moment where your story changed?

Early in my career, I was close to quitting a miserable role with no clear direction, when I met with another team leader, and we instantly clicked. She helped steer my growth and offered opportunities to do more of what I love. Every day was a new challenge, and she taught me how to approach things with curiosity and sincere intentions. 

Who made the biggest impact on your story?

One of my managers was the most creative, effusive, positive person, who championed me and made me believe I could be brilliant. I love my job and look for more ways to push content boundaries because of her. A leader who has that kind of belief in people can be so rare.


Also, Ann Handley. I aspire to be more like her. She’s just so delightful.

What’s an unpopular opinion you have about content?

Creating ‘more’ content is not a metric. Using what’s available more efficiently or repurposing content for current circumstances can have more of an impact – not everything has to be new.

If you could define your story using one sentence, what would that sentence be?

“Any fool can make something complicated. It takes a genius to make it simple.”

About Marie Kaufmann

Marie is the Senior Director of Content Marketing at ADP. She is an organized, highly motivated problem-solver with demonstrated leadership capabilities and an exceptional communicator with a passion for marketing. She works to connect and build audience relationships through clear, focused communications and  effectively manages and develops the capabilities of teams and high-potential performers in professional environments.


Michelle Crecca
Lauren Weinberg
Maeve DuVally
Lindsey Shepard
Amy Stroud
Ken Gibbs
Caroline Clarke
Steven Saftig
Stacie Levy
Rodrigo Flores
Michele Fino
Marie Kaufmann
Marcy Cohen
Luke Collins
Lou Dubois
Kelly Johnson
Katie Hutton
Heather Hurd
Dana Larson
Umang Choudhary
Todd Needle
Taha Ebrahimi
Jecoby Carter
Jennifer Burns
Emmakate Young
Christina Gregor
Andy Ambrosius
Tibby Iz
Sarah Murry
Sarah Kate Ellis
Rebecca Coats
Mita Mallick
Maggie Huston
Katie Garcia
John Ville
Arturo Siguenza
Anthony Kosner
Anne Merkert
Brad Armstrong